As a child my parents presented me with an ice cream cake for my 10th birthday. My underdeveloped intellect was unable to comprehend the magnitude of what I saw as they lifted the lid off the box.

Ice cream=awesome.

Cake= awesome.

Ice cream+ Cake= Ice cream cake?

Mind Blown.

I recently underwent a similar experience when G.B. showed me Australian tailor and clothier, P.Johnson’s 2015 campaign. Deconstructed Italian tailoring, flannel cloths, corduroy and cashmere-wool ties are just a few of the lovely sights worth having a look at.  I don’t know whether I should visit the tailor or a psychologist.

 

Deconstructed cotton jackets are a hallmark of P. Johnson and embody the brand's relaxed aesthetic.
Deconstructed cotton jackets are a hallmark of P. Johnson’s and embody the tailors’ carefree aesthetic.

 

Oversized lapels have the visual effect of broadening one's chest
Oversized lapels are a feature of all P.Johnson tailoring and have the visual effect of broadening one’s chest thus creating a more masculine profile.

 

Patch pockets can make any jacket appear more casual even something as sombre as one made from winter-weight grey flannel.
Patch pockets can make any jacket appear more casual even sober ones made from colder-weather fabrics like flannel.

 

(photos via P.Johnson Tailors)